Making a new year’s resolution is just one of the many rituals people around the world engage in as the clock strikes midnight to usher in another year. But forget the typical wish list. What would your boldest, most outrageous, and seemingly impossible new year’s resolution be if there were no limits? noosa yogurt wants to know.

The maker of some of the finest Australian-style yogurt is giving away $10,000 to fans willing to share their boldest, most full-on resolutions. So whether your dream is to swim with pigs at Major Cay in the Bahamas, roll your hips to the soca rhythms at Trinidad Carnival, or get your fix of injera in Ethiopia, noosa is ready to help indulge your passions.

“At noosa, we have a philosophy of living life full-on and take an uncompromising approach to everything we do,” said Jason Vieth, executive vice president and general manager at noosa yoghurt. “The noosa New Year Un-Boring You Resolutions Contest encourages fans to take the same approach and make their most full-on dreams come true.”

To be considered eligible for the noosa New Year Un-Boring You Resolutions Contest, all entrants must:

  • Be 18+ and a United States Citizen
  • Provide legal name, residential address, and contact information
  • Visit www.noosayoghurt.com/unboringnoosa and follow the onscreen instructions to complete the registration form, including sharing your un-boring resolution (with information about you, your personality, and why this resolution feels BOLD and un-boring to you) in 200 words or less. (All submissions must be in English).

The submissions will be reviewed by a panel of judges on or about January 24, 2022 and will be judged based on Originality/Creativity, Passion/Enthusiasm, and Brand Appropriateness.

Visit www.noosayoghurt.com/unboringnoosa for more details and to submit your boldest resolution by January 19th, 2022. Fans also have the option of posting a video of themselves sharing the details of their un-boring resolution on their favorite social channel and tagging @noosayoghurt and the hashtags #unboringnoosa and #contestentry. But make it quick. Only the first 5000 entries will be considered.